Friday 4 July 2014

History Of Music Videos

1950s and 60s developments

In 1956 Tony Bennett was filmed walking along The Serpentine in Hyde Park, London, as he was recording "Stranger In Paradise". This film was distributed and played to the UK and US television stations, leading Bennett to later claim her made the first music video.
According to the Internet Accuracy Project, disk jockey- singer J.P. "The Big Bopper" Richardson, died in 1959 was first to coin the phrase "rock video".

The development of modern music video was "The Beatles", they had there first major picture, "A Hard Day's Night in 1964, directed by Richard Lester. The music video influenced a vast amount of musicians and countless subsequent pop and rock group music videos.
Although ashamedly based on A Hard Day's Night, the hugely popular T.V series "The Monkees" was another important influence on the development of music videos.

In 1981- MTV is launched, the first music video aired is Buggles "Video killed the radio star". David Bowie scored his first UK number one in nearly a decade thanks to the director David Mallets eye catching promo for "Ashes to Ashes".
In the early to mid 1980's artists started to get more sophisticated effects in music videos, adding a storyline or plot to it. Michael Jackson was the first artist to create the concept of a short film.
Music video would by mid-1980's grow to play a central role in popular music marketing.

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